Comments on: 5 ways to get your customers talking about you

By: Phillipa Kiripatea

Phillipa Kiripatea — Thu, 21 Jun 2012 02:12:10 +0000

Yes and listening! Probably the most important of all. People love to be listened to.

By: Peter Trapasso

Peter Trapasso — Wed, 20 Jun 2012 22:35:16 +0000

Adi,

Brief and to the point. I like that very much!

By: Adi Gaskell

Adi Gaskell — Wed, 20 Jun 2012 12:33:29 +0000

And of course listening to them when they talk about you umprompted. The beauty of social media is that this has never been easier.

By: Phillipa Kiripatea

Phillipa Kiripatea — Wed, 20 Jun 2012 12:02:26 +0000

Asking customers questions is the key point here, then of course using and acting on the information you find out about them.

By: Howie Nguyen

Howie Nguyen — Mon, 18 Jun 2012 18:34:52 +0000

I think educating your customers is the most powerful thing you can do especially in email marketing. People are tired of being sold to all the time and are surprised when they are given useful and practical information instead. Just like this blog post =)

By: Thomson

Thomson — Mon, 18 Jun 2012 12:38:05 +0000

Really good tips here, thanks for sharing.

By: Frederic Gonzalo

Frederic Gonzalo — Thu, 14 Jun 2012 17:14:17 +0000

Great advice, Adi. I was attending a conference yesterday and the speaker talking about LinkedIn stated the obvious, yet highly underestimated "ask for recommandation" tool. We often don't think of asking colleagues or work relations to write up a recommandation about us until we are out of of a job, or searching for a new one! Not to mention that we could and should ask for recommandations for our work as a company: a satisfied customer will usually be happy to oblige and write a line or two as testimonial.

You are right: simply asking is often enough to get a few clients to talk and be brand advocates. And sometimes you simply need to give a little push, and people are often more generous than we think with their time and comments.

Cheers from Quebec City,
Frederic

By: Adi Gaskell

Adi Gaskell — Thu, 14 Jun 2012 12:25:44 +0000

Thanks Gazalla, look forward to hearing how you get on

By: gazalla

gazalla — Thu, 14 Jun 2012 12:22:25 +0000

Some excellent suggestions! I love the idea of asking (polling) customers to find out what they like best. An educated customer is always the best kind of customer since you are empowering them to make the right choices and know more about your product. Including them to be co-creators is a great idea so they feel a sense of ownership. Thanks for all these ideas – I think even small business consultants such as me can benefit from and use them, which I plan to do. I'm wondering about the testimonials part, because I always hesitate to ask for these even when customers have come and told me how happy they are with my work – I keep wondering if they will be willing to publicly testify? Will keep you posted on how it works out:)